First off, CONGRATULATIONS!!! Becoming a published author is a major accomplishment so pat yourself on the back for that. So many dream of being where you are. Now, that the easy work is done (yes, I said easy), here comes for the hard part. I don’t want to scare because it may not be that hard for you but there is work after all the other work you just finished!
If you haven’t already began marketing your book, then you have some work to do. You wrote an awesome book, but no one will know if you aren’t marketing and promoting your book. Use social media such as Facebook, Twitter and LinkedIn to promote your book and yourself as an expert in the subject matter you wrote. People won’t know if you don’t tell them.
You don’t have to feel like a cheap salesperson either. Just let people know the benefits of reading your book and how it can improve their life. Make sure when you’re posting to social media that you provide a link to purchase. Make it easy for people to purchase your book.
This is a great way to get the word out about your book and position yourself as an expert. Have business cards ready (or even a book mark with your contact information) when out at events. Even bring a book or two. Depending on the function you may want to provide a copy to the organizer and possible pitch yourself to come a speak to the group one day. If giving a physical copy is costly then, offer to send them a complimentary e-book. This is a great way to get their email and be able to follow up as well.
Create your own events
Events are a great way to meet readers face to face and grow a loyal fan base. Make the event is engaging. You want people to leave knowing more about you, the book and even with a few copies of your book (wink!).
Depending on your target market, create a hashtag for people to use at the event. A lot of people love taking pictures and selfies of themselves. Ask them that if they do take pictures at the event, to use a hashtag when they post on social media. This allows you to be able to locate the pictures quicker and to build awareness.
Book Speaking Engagements
Speaking at events are an great way to build your brand and awareness about your book. Make sure your introduction includes that you are an author. Throughout your speaking make sure you tie in or mention your book. Great speakers know how to sell from the stage!
Once again, congratulations on publishing your book! If you need any help schedule some time to talk to me at bit.ly/discoveryin30
The idea of writing a book is exciting and gets your blood pumping but when it comes time to put pen to paper, we can stare at a blank sheet for hours. I want to give you some tips on how to get started on writing your book.
1. Write regardless.
Even when nothing comes to mind, start writing. Write about your day, the person who inspired you the most, the person who pissed you off when they cut you off in traffic and almost made you spill your coffee. Just write. Sometimes when you begin writing about one thing, an idea for another comes. So just start.
As an author I enjoy good books. They even sometimes give me ideas to write. Read a book and see what ideas spark.
3. Chapter Brain Storming
For non-fiction writers, chapter brain storming is a good idea to get the juices flowing. Write down as many possible chapter titles. It doesn’t matter if you use the title or not. Once you come up with a chapter title, see if you can go into detail about the chapter. Write as much as you can without worrying about editing.
4. Thankful and Inspiration List
Sit down, relax and think about all the things you are thankful for or things that inspire you. Why are you thankful? What about ____ that inspires you. Use these things to remind you how more thankful and inspired you will be once you finish writing your book.
These are just some simple tips to help you get the juice flowing. Some other tips to help keep you consistent, is to try to write in a place with no distractions and preferably some place that inspires you. Try to keep a daily word count goal. For example, every day Monday through Friday your goal is to write 2,500 words. If its not words, the try to write a chapter a day.
The most important thing to remember is to just get started and finish. Don’t worry about misspelling words or not having everything grammatically correct. You can worry about that later.
I come across many inspiring authors who state that the reason why they haven’t published or even started writing their book is because they are afraid that others will not like their work. My response to that is “SO WHAT?” No one is perfect and even the perfect example of a human being we had (Jesus) wasn’t liked by all.
After I published my first book, I didn’t even promote it due to that very reason. I missed out on so many opportunities due to being afraid of what people think. So much time I wasted. However, I am glad that I did go through that because I know how you feel and I can help you.
People are always going to have their opinion whether you are right or wrong, so you might as well do what you love, which is write. Write and tell the world your story. There are so many people waiting to read your words. No one can tell it like you because it’s your story. It’s unique just like you.
Sometimes the best thing you can do to overcome fear, is to just do it afraid.
Stop holding on to fear and walk boldly into faith. You don't have to do this alone.
Moses had Aaron and you got me. Let me help you carry out your assignment of publishing your book.
Schedule some time to talk to me at bit.ly/discoveryin30.